Hair care line Beauty & Pin-ups is changing the face of beauty with Katie Meade, the first woman with Down syndrome to star in a beauty campaign.
The 32-year-old Meade is now the face of the company’s hair rescue masque called “Fearless’’.
According to the Chief Executive of the company, Kenny Kahn, the line is about the celebration and empowerment of women and the look to the retro pin-up.
“As soon as we knew the product was going to be called ‘Fearless’ it was only one choice to be our pin-up’’.
On the choice of making Meade the face of the beauty line, Kahn added, “Meade and I have been friends, we met through Best Buddies International and we decided it was the simplest decision ever to ask her to be our brand ambassador and the face of the product”.
Meade expressed her feelings of seeing herself in pictures modeling as amazing and advised that disabilities also could have abilities.
“I can tell everybody that people with disabilities can have abilities like I do, and I’m blessed to be part of this,’’ she said.