The iconic Superstar silhouette has undergone a transformation that will offer adidas Superstar fans a choice like never before! The latest adidas Originals Supercolor Superstar pack, made in partnership with music star Pharrell Williams will see the trainer released in a spectrum of 50 colourways; and OFFSPRING will be the only UK stockist offering customers ALL 50 colourways, other than adidas Fouberts Place!
A 3-day full store takeover will take place in 5 OFFSPRING stores from Friday 27th March, where stores will be completely filled with the Originals Supercolor Superstar collection, and nothing else!
The OFFSPRING Commercial Street store in East London’s Shoreditch will be taken over by Supercolors inside and out and will accommodate interactive elements allowing customers to discover more about the iconic trainer. There will be a Supercolor video wall telling the story of the collection, a photo mapping wall and a selfie station where customers can become part of the Supercolor story and share their selfie GIF socially.
THE FULL ADIDAS ORIGINALS SUPERCOLORS COLLECTION WILL BE AVAILABLE EXCLUSIVELY FROM FRIDAY 27TH MARCH – SUNDAY 29TH MARCH AT:
OFFSPRING Commercial Street
OFFSPRING Neal Street
OFFSPRING Camden
OFFSPRING Selfridges, London
OFFSPRING Selfridges, Manchester
AND ONLINE AT http://www.offspring.co.uk/adidas-pharrell-supercolor