Cynthia Nwadiora, popularly known as CeeC from Big Brother Naija, recently disclosed on the ‘I Said What I Said Podcast’ that she lost a brand deal due to a colleague’s discontent with sharing the same project.
Before this revelation on the podcast, CeeC hinted at an ‘unknown’ colleague who frequently compared their work and even questioned CeeC’s compensation for shared projects. During the podcast, CeeC elaborated on the colleague’s negative character and lack of empathy, especially during their collaborative work.
The bombshell dropped when CeeC unveiled how she lost a brand deal, not because of any incompetence, but because the unidentified colleague explicitly expressed to the brand’s team her refusal to collaborate with CeeC. The reality TV star learned about this firsthand from someone who came forward to share the information.
Who was Ceec talking about here ?#BBNaija pic.twitter.com/TX8UNazAmM
— AE (@AssistantEbukaa) December 6, 2023
CeeC revealed that despite the pain, she chose to rise above the situation and let it go.
In the aftermath of this revelation, tensions escalated between CeeC’s fans, the Spartans, and Doyin’s supporters, as accusatory fingers pointed towards Doyin. The speculation revolves around Doyin being the unidentified colleague who not only hindered a deal for CeeC but also informed her about the loss of the opportunity.
